Custom shop builds
Bespoke WooCommerce themes built from scratch. No bloated templates, just a fast shop that looks like your brand.
WooCommerce Specialist • 16+ Years • UK-Based
WooCommerce Development for Shops That Mean Business
Custom WooCommerce builds for product businesses, wholesalers and subscription shops. Fast, reliable, and easy to run day to day.
Why a custom WooCommerce build?
Plenty of WooCommerce shops are built on heavy off-the-shelf themes that look fine in the demo and then creak the moment real products, real customers and real traffic arrive. Slow pages, clunky checkouts and plugins fighting each other all cost you sales.
I build WooCommerce shops from scratch with clean, purposeful code. That means a fast shop that looks like your brand, a checkout that does exactly what your customers need, and an admin area your team can actually use. I have built and looked after shops selling everything from fabric and sewing patterns to organic wholesale food, personalised jewellery and veterinary training courses.
WooCommerce is still WordPress underneath, so everything on my WordPress development page applies here too: clean code, proper performance, and a developer who sticks around after launch.
What I build with WooCommerce
From straightforward shops to complicated wholesale setups. This is the kind of work I do most.
B2B and wholesale
Trade pricing, account-based ordering, bulk orders and quote workflows. I have spent years building wholesale features for clients like NatureSource.
Subscriptions and memberships
Recurring orders, member pricing and members-only content, set up properly so renewals just work.
Custom checkout and payments
Streamlined checkouts, custom fields, and whichever payment gateways your customers expect.
Speed and performance
Slow shops lose sales. I optimise existing WooCommerce stores and build new ones fast from day one.
Rescues and migrations
Inherited a mess? Moving platforms? I untangle existing shops and migrate them without downtime.
WooCommerce Projects
A few recent WooCommerce shops built and supported for product businesses and independent retailers.
Naturesource
NatureSource custom WooCommerce build for Danish organic wholesale with B2B pricing, smart product logic, AJAX catalogue search, and ACF-driven admin.
Vet CPD
VetCPD custom WooCommerce rebuild with course logic, dynamic pricing, events, and ACF blocks so the team can manage veterinary CPD courses with ease.
WooCommerce questions, answered
The things people usually ask before we start.
Yes. Most of my shop builds are fully custom themes built around your products and your customers, rather than an off-the-shelf theme bent into shape. You get exactly what your shop needs and nothing it does not.
Yes, this is a big part of what I do. I will audit the shop first so you know exactly what is wrong, then fix performance, checkout issues, plugin conflicts or whatever else is holding it back.
Yes. Trade pricing, account approval, minimum order quantities, bulk ordering and quote-based workflows. I have built and maintained wholesale WooCommerce systems for years, including a Danish organic wholesale business I have worked with for over five years.
Yes. Recurring boxes, membership plans, member-only pricing and gated content. I set them up carefully so renewals, failed payments and cancellations all behave properly.
Yes. Products, customers, order history and SEO redirects all come across, and I plan migrations so there is no downtime. I have also moved shops between hosts and away from previous developers without anything breaking.
It depends on what the shop needs to do. A straightforward custom shop costs less than a wholesale platform with trade accounts and custom logic. Tell me what you are planning and I will give you a clear, honest price before any work starts. No surprises later.
Yes, that is the point. Products, prices, content and images are all editable by you without touching code. I build admin areas for real people, not developers, and I am on hand if you ever get stuck.
“I was struggling with a different web developer before I found Steve. After our first call I knew I had found someone who could help. Professional, detail-oriented, and transparent throughout.”
Got a shop in mind?
Tell me what you are selling and how it needs to work. I will come back with honest advice and a clear price, usually within 24 hours.